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CBA unveils its new website, the natural evolution of a rebranding journey launched in 2024 and built around stakeholder engagement, legal design principles, visual coherence, and participation.
The project stems from a collaborative process that involved both professionals and staff, turning the rebranding into a collective story of identity, vision, and positioning.
From social formats to corporate materials, the entire communication ecosystem has been redesigned with accessibility and user experience in mind, strengthening recognition and a sense of belonging.
The logo remains the anchor point around which everything evolves, shaping a more digital, contemporary, and distinctive identity.
A clearer, more recognizable identity
The Firm adopts a color palette dominated by shades of blue, green, and grey, synonymous with trust, innovation, and balance. The three new typefaces were selected for their clarity, while the layout is clean, left-aligned, and guided by the double line that “extends” from the logo as its natural continuation. The imagery and professional portraits also reflect the renewed visual language.
A shift in perspective
The new website is aligned with the Firm’s Manifesto, an outcome of the stakeholder engagement process, which reflects shared values such as multidisciplinarity, a business-partner approach, participatory governance, an international mindset, and a renewed ethical commitment.
The platform moves beyond a traditional showcase, becoming a strategic positioning tool for sharing brochures, initiatives, Firm CVs, insights on market trends, and regulatory updates.
A more dynamic, user-oriented environment designed to foster interaction and immediate access to content.
THIS WEBSITE IS ECO-SUSTAINABLE AND REDUCES THE IMPACT OF CO2 IN THE ATMOSPHERE
Here’s an estimate of our emissions in real time